Podista came to CumminsHybrid to launch their brand new subscription service for home and office coffee pods.
Their proposition was simple.
'60 coffee pods a month delivered to your home or office for $1 a day.'
While they were set on the Dollar Coffee Club name, how we delivered this message was up to us.
Our solution? Get it anywhere.
The scripts below were successfully pitched to the client and are currently awaiting production.
My role on the project was Senior Copywriter/Creative.